Hi, I'm Brent Wells, Certified Personal Branding Strategist. My specialty is helping people discover their strengths, build their personal brand, develop their career strategies, so they can achieve their goals. I believe it is "what makes you different, that makes the difference."
As an Award Winning Pharmaceutical Sales Consultant and Certified Personal Brand Strategist, Brent Wells works with individuals and organizations in developing winning brands. Combining his over 20 years experience in training and development, and his passion to inspire people to reach their goals, Brent Wells founded Say It! Communications, a consultancy agency committed to delivering personal branding and communication strategies designed to help businesses and individuals achieve a competitive advantage.
Brent Wells helps people discover their strengths, build their personal brand, develop their career strategies, so they can achieve their goals.
Brent Wells's Background
Brent Wells's Experience
Senior Therapeutic Pharmaceutical Sales Consultant at GlaxoSmithKline Pharmaceuticals
April 2004 - August 2010 | Columbus, Ohio
Pharmaceutical sales. Hold concurrent role marketing and promoting specialty pharmaceuticals to 900 physicians and prescribers in $1.5 million territory. Manage institutional sales to key accounts, including OSU Medical Center, Riverside Hospital, and Mt. Carmel Hospitals, among others.
Initiate and execute aggressive sales strategies to maximize market penetration, sales growth, and profitability. Conduct market intelligence to achieve competitive wins and increase market share in highly competitive marketplace. Educate customers on new indications and latest clinical information; present product and service features and benefits. Develop and deliver one-on-one sales presentations, group discussions, and speaker programs to influence prescribing behavior. Experience with Buy and Bill IV-injection with Medicare Part B coverage. Forge key opinion leader relationships.
Promote key product brands, including IMITREX, ADVAIR, WELLBUTRIN XL, VALTREX, TREXIMET, BONIVA (Oral & Injection), VESICARE, and AVODART.
Pharmaceutical Field Sales Trainer at GlaxoSmithKline Pharmaceuticals
January 2006 - August 2010 | Columbus, Ohio
Develop and deliver training to raise business acumen, product and disease state knowledge, and selling skill proficiencies of 40 pharmaceutical sales consultants in 2 districts and national sales force at company-wide meetings, including such topics as Business Analytics, Effective Routing, and Persuasive Selling. Associate Trainer for new consultant training cycles; train groups of up to 30 new pharmaceutical sales consultants in fieldwork and product promotion. Facilitate product-training sessions for company’s key growth brands and pull-through of corporate marketing initiatives.
Director of Recruiting & Training at Bachrach, Inc.
January 1997 - April 2004 | Columbus, Ohio
Pharmaceutical Sales Consultant at Bayer Healthcare Pharmaceuticals
August 2010 | Columbus, Ohio
Awarded "Rookie of the Year" 2011 Bayer Pharmaceuticals. Lead role marketing and promoting specialty pharmaceutical contraception and Mirena intrauterine medical device to Obstetrics and Gynecology specialists and women’s health specialists in the Columbus area. Primary focus on developing clinical partnerships with key account team and drive sales of Mirena IUD device. Manage institutional sales to key accounts, including OSU Medical Center, Riverside Hospital, Mt. Carmel Hospitals, among others.
Initiate and execute business plan sales strategies to maximize market penetration, sales growth, and profitability. Achieve and exceed assigned quota by taking a clinical consultative approach to selling under a buy-and-bill arrangement. Exhibit a high degree of flexibility in adapting to a rapidly changing environment. Ability to sell multiple indications and products around priorities and goals. Focus on the development of creating valued business partnerships at all levels of the hospital or medical practice, listening to customer needs and providing product clinical and business solutions, device insertion training, and exceptional customer service. Conduct total office calls with nursing staff, departmental decision makers, administrators, and specialists to identify appropriate patient types and potential sales opportunities. Demonstrates negotiation skills, influence and persuasion to gain acceptance of customers.
Promote key product brands, including MIRENA IUS device, BEYAZ, SAFYRAL, YAZ, YASMIN, Angeliq-Lo, and NATAZIA.
Owner& Executive Personal Brand Strategist at Say It! Communications LLC
June 2007 | Columbus, Ohio
Facilitate professionals through a proven personal branding process. By using the top performance assessments, he helps clients DISCover their strengths and unique behavior and communication style, so they can leverage them to advance their career.
Brent Wells's Education
TTI Target Training International
2011 – 2012
Certified Professional Behavioral Analyst
Concentration: Behavioral & Performance Assessments
Activities: Certified in analysis and application of the DISC behavioral profile with knowledge based on TTI's Style Insights® instrument.
2007 – 2009
Master in Science: Marketing & Communications
Concentration: Marketing & Communications
Brent Wells's Interests & Activities
Behavioral Assessments, Personal Branding, Career Development, Marketing, Communications, Medical Devices, Pharmaceuticals, Technology, Mac Computers, Travel, Scuba Diving, and Movies.